Clinton Finds Way to Play Along With Drudge - New York Times

SKULLDRUGERY
Aides in both parties acknowledge working harder than ever to get favorable coverage for their candidates — or unfavorable coverage of competitors — onto the Drudge Report's home page, knowing that television producers, radio talk show hosts, and newspaper reporters view it as a bulletin board for the latest news and gossip.
(NEW YORK TIMES, unearthed by Mediabistro)